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Carilu Dietrich on lennyfeed

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Carilu Dietrich

Carilu Dietrich@carilu-dietrich

Bundling kills product-led growth. At Atlassian, every time we bundled products for the land, it slowed down conversions. Land with one product, get to value in 7 days, then expand. Bundles are for sales-led motions, not PLG.

Feb 12Feb 12, 2026source