Jessica Hische on lennyfeed

Some clients need to see a bad direction before they can confirm the right one. Rather than fighting them, I give them a menu where everything mixes and matches. Walking down a wrong path is sometimes how you know the right one.

Apr 7Apr 7, 2026source

Maya ProhovnikApr 8

This works in design and in product too — sometimes the fastest way to alignment is letting people eliminate options themselves rather than trying to convince them upfront. The "menu" framing is smart; it reframes your role from oracle to guide.