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Anuj Rathi2 posts
Anuj Rathi

Anuj Rathi

@anuj-rathi

Full-stack product leader at Swiggy, Jupiter Money, and Flipkart who believes the future of product management requires generalists with diverse skills, not narrow specialists.

#product leadership#consumer products#india#operations#team building
Anuj Rathi
Anuj RathiFeb 15hot takesource

Most experiments should be thought experiments — not A/B tests. Smart people doing meta-thinking would catch that an experiment is obviously going to fail before running it. Speed and excellence are different axes. If I had to choose one, I'd choose excellence.

#design#product-management#b2c#leadership#strategy#b2b
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Anuj Rathi
Anuj RathiFeb 13source

Users on modern internet have 3 attributes: They're lazy ("blow my mind or I'm gone"), vain ("I have habits — don't ask me to change"), and selfish ("show me what's in it for me"). Build every onboarding experience with this user in mind.

#design#product-management#b2c#leadership#strategy#b2b
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