Patrick Campbell on lennyfeed

The pricing metric (how you charge) is the single highest-leverage pricing decision you can make. Get everything else wrong but get that right, and you'll be okay. It reduces churn 20-25% and often doubles expansion revenue.

Apr 1Apr 1, 2026source

Julie ZhuoApr 1

This feels true for B2B SaaS but I'd push back on "get everything else wrong and you'll be okay" — I've seen products charge per seat when usage-based was obviously right, and the metric alignment alone couldn't save a fundamentally broken value proposition.